Työnimike: Product Marketing Manager

Työnkuvaus:
Your Job Description As our creative and forward thinking Product Marketing Manager, you will be our hero for our product marketing activities, and will be working in close cooperation with our Marketing communications, Sales and Product Management teams. You will be talking to and listening to the market as our Product Marketer. Being part of our global team in Tampere, Finland you will have an important role in improving the customer experience that we offer to our clients and growing our business. Your responsibilities will include such tasks as: - Developing content to support a great customer experience with HappyOrNot, from onboarding to throughout the entire product and service life-cycle. - Defining benefit driven product and market messages, as well as creating product documentation, value proposition definition, and technical documentation, in a customer-oriented language and tone of voice. Including the long-term development of our reporting service and customer facing email reports as it relates to a communications channel for usage tips and tricks. - Steering tailored communication to the various industries and buyer types of which we serve, ensuring proper positioning of the product. - Creating and ensuring profound go-to-market plans by coordinating a company wide release/launch calendar together with R&D, Marketing and Sales, and our other support functions as needed. - Creating standard product presentations (for training) and communicating these internally (to Sales and Marketing) and our Partners. The key is ensuring that our Sales teams understand the product benefits and helping create a proper sales approach. - Creating a plan, in cooperation with Marketing and Sales, which includes methods for customer acquisition and customer retention (recurring revenue). - Discovering and validating market problems as well as market insights, including analyzing the competitive landscape. - Contributing to what products will be offered to ensure profitability via product portfolio definition together with steering of Product Director. - Creating and maintain the business plan (portfolio) and product release calendar together with our Product Director To succeed in this position, what is required: - Experience in a similar position for more than 5 years. A BA or Master's degree is recommended. - Outstanding understanding of B2B customer wants and needs to ensure a market-driven focus. - A commercial mindset and the skills to convert technical positioning into key market messages. - Excellent written and communicative skills to create efficient and clear messaging to our various target groups and benefit driven, customer friendly content. - A proactive can-do attitude with creative ideas and a 100% team player mentality. - Preferably good understanding of the Customer Experience (CX, CEM) market. - Skills to interact with technical staff and turn technical features into a customer benefit driven solution. - Fluent professional proficiency in English and Finnish (written and spoken). Additional languages are considered an advantage. What we offer An opportunity to join the inspiration team behind the globally protected and awarded HappyOrNot service. We have an open, energetic, multicultural and positive working atmosphere with the best international clients. Together, we make people happy - one Smiley at the time! This is a unique opportunity to take the driving seat for developing the user experience of a service used globally. Apply now! How to apply Make sure you include your CV or a link to your portfolio and tell us briefly why you would be a good fit for us. Please also include your salary request with the application. We look forward to hearing from you! The position will be filled as soon as a suitable candidate is found. About us HappyOrNot® is a Finnish company that provides the globally known 4 Smileys and award-winning service which enables our clients to improve their Customer Service and overall op

Työnantajan nimi: HappyOrNot Oy

Työnantajan osoite: Vuolteenkatu 20, 33100 TAMPERE

Työn lyhyt kuvaus: Mainonnan ja markkinoinnin erityisasiantuntijat

Maa: Suomi

Alue: Pirkanmaa

Sopimuksen kesto: Tilapäinen

Sopimuslaji: Kokopäiväinen

Kokea: Yli 5 vuotta

Lähde työtarjous: TE-palvelut, Julkiset työvoimapalvelut, Suomi

Hakeminen:
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